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Last Updated on October 27, 2020 by Yovana
This is a guest post by Kristi, the creator of Splendidblogger.com.
Let’s cut to the chase.
You’re a newbie blogger – with a beautiful new website, a handful of amazing posts, and tons of gusto to drive some major traffic to your blog.
But, girl, you’ve got one problem.
How the heck does anyone know your killer new website exists? How does a brand new blog attract readers when Google doesn’t even rank it?
Whelp, let me introduce ya to your new BFFs.
Pinterest and Facebook.
Chances are, you’ve already heard about the awesomeness Pinterest can bring to your new blog. With over 175 million active users, the girl can drive some massive traffic to your website.
RELATED: 5 Reasons Why Your Blog Needs Pinterest
With that said, Pinterest isn’t your only friend in the sandbox.
Let me tell you a few things about that little social media platform called, Facebook.
Every day, an average of 1.32 billion people hop onto Facebook to get their social on. That’s one hell of a lot of people, m’friend!
And still, many bloggers often overlook the amount of traffic it can drive to their site.
Insanity, right?
So, let’s dive in. And I’ll bring you up to speed on how Facebook can increase your blog traffic, and put you on the map.
Table of Contents
INCREASE YOUR BLOG TRAFFIC WITH FACEBOOK
1. Create A Facebook Page
Now, it’s very likely that you’ve already done this, but I’m throwin’ it out there juuuuust in case.
Giving your blog its own Facebook page is a MUST! It’s a whole new place to show off that beautiful website you’ve created.
Take full advantage of this platform and link your blog posts, share content from fellow bloggers, upload images and videos – pretty much anything you can think of to promote your blog and provide useful tid bits to your readers.
Make it yours and have fun with it!
My one suggestion is to keep with your blog branding. Use the same font, colors, and styles that you’ve got going on in your blog. That way it’s familiar with your readers and you can stay as cohesive as possible. Makes sense, right?
2. Join Facebook Groups
When you’re a newbie blogger, it’s allll about the Facebook Groups. Groups are the perfect way to connect with other bloggers in your niche. You’ll find new blogger pals to help share your fancy new posts and provide some of that good old encouragement when you need it. And boy, there are times when we need it, yeah?!
I’ve made some awesome connections with fellow bloggers through Facebook groups which have resulted in collaborations and wonderful insight that I may not have gotten elsewhere. There’s definitely a sense of community in many of the groups out there.
Totally love it.
And you’ll be surprised to see that people genuinely want to help you create a successful blog and offer sincere support.
Or, at least I was! I thought for sure it would be one big competition, but it was just the opposite.
And, if you’re trying to grow your other social media followings, like Pinterest, you’ll quickly learn that Facebook groups are a killer way to promote these accounts.
Ya gotta start somewhere. And these groups are an ah-mazing way to get your blog in the mix.
Need help finding your first few groups? No worries. I gotchu!
Feel free to check out some of my faves included in my free resource collection for bloggers. Take a look at 10-15 of these guys and see if you mesh. If not, there are plenty more to look into.
3. Sell Your Post
Whether you’re publishing a post to your own Facebook page, or within a group, you gotta sell it. Make it stand out to your readers and entice them to click on that bad boy. Otherwise, they may just skip right over it.
Here’s what I like to do:
Ask a question related to a problem your audience may have
Think about the different issues that your niche may be facing. Express how you can relate to their dilemma. Then give them a hint at how you might solve it.
Connect with them by using catchy words and phrases. If you can find words to peek their curiosity, create interest, or develop a sense of amazement, you’ll have a better chance of getting people to share your post. And we like that, right?
You can find 500+ catchy words in this uber helpful article loaded with ways to optimize your blog titles.
Give them eye candy
People like pictures. So make ’em pretty, and make ’em big.
Including images with your posts is huge. A Facebook post accompanied with a related image will get nearly 120% more engagement than one without.
That’s sayin’ a lot!
So you’ll want to consider customizing those images of yours. To keep your pics looking gorgeous on Facebook, set their dimensions to 1200 x 628.
I usually turn to Canva (my image-editing sidekick) to quickly edit my images. It gets the job done and it’s super user-friendly.
If you’re not into snapping your own photos for your blog posts, or you just don’t have the time (cause, seriously, 24 hours in a day just isn’t enough!), pop on over to check out 10 resources full of absolutely gorgeous stock images for FREE.
Yep, they’re pretty, and they’re free. Totally worth looking into.
There ya have it, friends!
Some of my best tips to increase blog traffic with Facebook.
For me, Facebook was the best place to start promoting my blog as a newbie blogger. And I still enjoy using this powerful platform to boost my blog and develop quality relationships that are essential for any online entrepreneur.
Did I miss anything?
I’d love to hear your ideas on how we can use Facebook to drive even more traffic to our blogs!
Happy blogging!
xoxo,
Kristi
Who is Kristi?
Kristi is the creator of SPLENDIDBLOGGER
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Daniella is the creator and author of iliketodabble.com. When their wife Alexandra and them aren’t globetrotting or playing with their 7+ animals, they are dabbling and working towards a future of financial freedom.
Yes, its true joining Facebook group can help a newbie a lot. I am myself joined in around 200+ Blogging groups on Facebook.
Thanks for writing this. I also have a page for my class. We tend not to have major discussions there (those are on another social network) but use it for sharing videos, photos, and comments on those. I’m trying to decide which tool to use when–as are many of us, I know.
Hi Kristi,
As always an interesting read. I agree with your points as I have personally tried this & I appreciate your efforts that you have selected this topic to write an article.
By the way, It’s always pleasure to read your posts and comment.
~ Donna
Thanks for stopping by Donna. I will be sure to let Kristi know how much you enjoyed her post 🙂
These are great tips! I found Facebook groups that related to my niche…sailing groups, Rv groups, van life groups, and then post my blog posts on those which drives an incredible amount of traffic. I’m looking forward to Pinterest taking off, though, as that is more consistent traffic.
I agree with you 100%, Kristin. Facebook groups related to your niche can become extremely beneficial. But when it comes down to it, Pinterest is much more consistent.
Great info! Thanks for sharing!
Hello Kristi,
Great tips over here 🙂
Indeed Facebook is one of the most highly used social media platform. No, doubt it can be used to drive traffic to our blogs.
People are using Facebook vigorously to drive out the traffic to their blogs, by creating their page about their products
and taking part in Facebook groups, creating awareness about their brands to as many people as they can.
Selling our post over Facebook i something new I am learning over here.
Thanks for the share.
Shantanu.
Such an informative post. I already do some of these but you’ve definitely given me a few more tips
You have done a great job here.
I love that recommendation of including images in blog posts.
Hey, thank you for sharing this useful tips with us.
I m looking for this kind of informative post.
Going to make a post using tip #3 right now. And I agree, collaborating with fellow bloggers is invaluable!
Thats great info for someone like me who is just starting out!
Nice. I just started my Facebook page. Thanks for the advice about selling your post. I can definitely work on that. 🙂
Nice round-up post. I already do most of these but I’m gonna try the last two out now also.