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Did you recently start a new website, blog, web or mobile app?

Then you will need a way to capture your site’s data.

If you are struggling with where to start with your new site or blog, refer to How To Create A Self Hosted WordPress Blog with Siteground!

Google Analytics sole purpose is to collect basic data from a website or mobile application. You can setup google analytics on your website or mobile application in 3 simple steps. Plus, I have included some neat ways to organize your stats within your WordPress dashboard area.

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Watch the instructional video to get you started.

Follow along with the step-by-step instructions.

  1. You will need to create and sign into your analytics account. You can do so here:
    Click SIGN IN > Analytics or if you need to setup an account, More options > Create account.
  2. Next you are going to need to set up a property in your Analytics account. A property represents your website or app and is the collection point in Analytics for the data from your site or app. Properties contain reporting views and you will be able to use these reporting views. What are great about views is that they let you create filtered perspectives of your data. For example, all data except for your own personal laptop’s IP addresses, or all data associated with a specific country or region.
  3. The next step is to modify the code for your site or app by adding the Analytics tracking code so you can collect data in the Analytics property you set up. Since not everyone is not tech savy, keep reading as I soon mention a plugin with above a 4.5 rating and over 1 million installs that is perfect for this part and for using the metrics thereafter.

After you have completed the 3 steps above, you will be set to go. You might seem some additional tools to help you along the way of getting to understand Google Analytics, what it captures daily for your site and what that means to you.

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Using Google Analytics Data

If you have a self hosted WordPress like myself, it is nice to see Google Analytics in action within the same platform you are in daily while you work on your site and interact with your users. The Google Analytics Dashboard for WP plugin is perfect for this. I use it on my WordPress dashboard and absolutely love it.

This plugin includes everything you need to capture the success of your new project, and a box a chocolates! It will enable you to track your site using the latest GA tracking code and allows you to view stats in your WordPress install. This way you do not have to navigate away from your site dashboard to capture another metric. As bloggers, we interface with so many tools it is hard to keep track of. That is why I love this plugin, it puts my metrics right in front of my face first thing as I log into my dashboard and start working on my site for the day.

WordPress Speed Test

Along with the general Google Analytics stats and overview of your site’s traffic, the GA plugin provides in-depth Page reports and in-depth Post reports. This allows further segmentation of your analytics data, providing specific performance details for each post or page from your website. My favorite has to be the real time stats that load so quickly and on point.

I love how neat and organized the dashboard widgets are for easy viewing. This plugin saves me tons of time switching back and forth from the google analytics page and helps me stay organized.

Once you get your Google Analytics set up and ready to go, this plugin is a must!

Did you know Google Analytics has app’s available for your phone? Well they do! How cool is that?

There is a GA app for BOTH Android and iPhone so you can check your site’s stats on the go.

For Android, check out: Mobile GA

For iPhone, check out: Analytics App

Related Posts:

How To Create A Self Hosted WordPress Blog

How To Secure Your WordPress Blog From Hackers

21 Top Tools To Help Boost Your Blog

The Best Social Plugins For WordPress 2017

The Ultimate Freebie Master List


This master list is composed of the top freebies; free stock photos, checklists, courses, guides, planners, etc.

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41 Replies to “Google Analytics For Newbies”

  1. Wow!! Such valuable information. I truly love this article. I am working on three websites and their SEOs and I need all this information.

  2. This is great info- Google Analytics is something I’ve been using for a few years now, but have never really learned how the information can help my business. Thanks for this post!

  3. I will definately return to this article to have a second look at it and make sure my site is up to par. It’s great when people post blogs like you have, it really helps the rest of us out to making the most of our blogs as well! Thank you!

  4. It can be hard to figure out, so this is super helpful. I definitely learned a few new things and I am definitely not a newbie anymore 🙂

  5. Thank you for sharing this information. My site is hosted with google so I have had access to this data for some time but it is still overwhelming to figure out!

  6. Thanks for this. As a new blogger, I need all the help I can get! I have Google Analytics, but I don’t always know what I’m doing. Thanks again!

  7. Such a great tool to see who is seeing your website and how many. I love the tips and I have the app too!!

  8. Honestly – its only been within the past year that I got my SEO stuff together in understanding how it worked. Its a lot. But, so important. And the reason why it took me so long is that I didnt “get” how it all played into a blog. Wish I was more mindful sooner…

    1. I am still learning SEO. It seems like everyday I learn something new! But with blogging there is always something new to learn!

  9. Right now, I’m with word press and I don’t get to enjoy Google analytics unless I upgrade to their business plan. :(. Is there any other way I can do that?

  10. Thank you so much for explaining how to use GA. The only thing I was wondering was why the stats on Google analytics are different to the jetpack stats do you know why?

  11. Google Analytics can be so intimidating for a newbie! Heck it can be intimidating for me as well. Once you have it down though, it is super important and helpful to seeing what works for your blog.

  12. It’s really important to consider learning about this for your site especially if you plan on making money from blogging someday. I think this is a pretty cool guide! Perfect for newbies!

  13. It took me some time to understand this. I use blogger as my blogging platform and it’s usually part of the whole thing when you set your blog up. But for wordpress users, I had no idea that there was a plugin for it. This is very informative!

  14. There is so much about GA that I still need to learn. Thank you, I need to go step by step through my analytics and see how I can put this to use!

  15. I use Google Analytics but I don’t know if I use it to its fullest use. I will need to refer back to this post for more help and to maximize GA.

  16. This step-by-step guide is really helpful for anyone starting out. Google Analytics are an important part of any blog or website. It can really help you track which posts get the most traction and whether or not people are interacting with your site as you want them to.

  17. These are great tips for newbies to blogging on the benefits of Google Analytics and how to read the data and its purpose. It’s a great tool to have!

  18. This is a great step by step guide on how to set up Google Analytics. I’m still learning how to read the reports but it has been proving to be a great resource for monitoring my blog.

  19. I’ve been blogging for a while now, but google analytics still stresses me out! These tips are great! I need to take time to really figure it out.

  20. Google Analytics has drastically changed since I started blogging in 2004. I can easily understand how it can be overwhelming for newbies. It’s overwhelming for me as well at times!

  21. This post could not have come at a better time! I just started an account this morning and had no idea how to work it. Thank youuu!

  22. Obsessed with the Analytics app! It’s so addicting to see what’s happening. This is a great starting point for newbie bloggers. Now once it’s installed and going – managing is an entirely different animal.

  23. This is exactly what I was looking for. Im glad I read your post before going with jetpack. I have heard some not so good reviews on them.

  24. I like how you shared the instructions and the steps to successfully use Google Analytics. When I finally set mine, it was a life changer.

  25. Hi! I just waned to aask if you ever have any iwsues with hackers?

    My last blog (wordpress) was hacked and I ended up losing several weeks of hard work due to no backup.

    Do you have any solutions to stop hackers?

  26. What wonderful tips! When I first started using Google Analytics there is so much data, and it really was overwhelming. So I started looking at just a few categories at first and slowly expanded out. I especially like the dashboard that plugs directly into my WordPress site .. it’s nice to see the key metrics at a glance!

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